Flake Off. Campaign
Model art direction for our 2026 Dandruff Collection Campaign (see campaign section for full execution)
Models were directed to embody empowered confidence, demonstrating the power of this new routine.
Hair Loss Campaign
Art direction for our 2023 Hair Loss Campaign (see campaigns section for case study).
Halloween 2022
Concept & Art Direction for our Halloween 2023 imagery. We were inspired by the theme of a mystic forest; our brushes creating magical, mysterious, fairytale hair.
Lifestyle & Flatlay Evergreen
Every brand needs evergreen imagery for PDPs, ads, social media and general brand marketing. Below are some examples of work I have art directed for both Tangle Teezer and Nature Spell.